With more than 25 years of experience in the elite echelons of the sports industry, Chris Overholt now leads Toronto-based OverActive Media Group, one of the most diverse and influential esports organizations globally. That global esports stable includes the Toronto Defiant competing in the Overwatch league; the Toronto Ultra in its inaugural Call of Duty League season; the MAD Lions, a Madrid-based organization competing in both the League of Legends European Championship and CS:GO’s newly launched pro-league, Flashpoint.

Chris has established himself as a leading and trusted voice in the worlds of sport and business. He joined the Canadian Olympic Committee (COC) in April 2010 in the dual roles of Chief Operating Officer (COO) and Chief Marketing Officer (CMO). In August 2011, he was named Chief Executive Officer (CEO) and was in that role until October 2018, helping propel the organization to unprecedented growth in all areas of its commercial operations as the chief architect of the COC’s commercial strategy.

Reporting to the COC’s Board of Directors, Chris oversaw the broad scope of operations of the Olympic Movement in Canada including national sport development programs, Team Canada preparation, Olympic bids and events. He worked closely with Canada’s 52 national sport federations to provide the tools they needed to develop the next generation of Olympians.

During his 30 years in business, Chris played a key role in the marketing, branding, and business strategies for some of North America’s top sports franchises, including: Miami Dolphins, Florida Panthers, and seven years with Maple Leaf Sports & Entertainment delivering industry-leading results for the Toronto Maple Leafs and the Toronto Raptors.

Chris holds a Bachelor of Arts degree from Western University in London, Ontario and is a graduate of the Harvard Business School Executive General Managers Program in 2001.

www.overactivemedia.com